One of the key things that people on Etsy were saying 4 years ago and still today was that photos are soooo important. A bad picture of a great product can cause it not to sell, and at the same time, a great photo of a product in a highly competitive market can make you stand out from the crowd.
My wife has always done my Etst photography for me, for a few reasons.
1 She has a nice camera, and an eye for the right shot
2 She can edit.
In the age of digital photography it can be a major Faux Pas not to edit your photos. No one is perfect, and the odds that you nailed the perfect shot, just arent likely, that combined with time of day, sunlight, background and the like, can make it difficult to get what you are looking for.
I took this picture in color with the intent of doing this to it. After some googling, and a few tutorials (yes I am slow) It finally looks how I imagined it when I took it. when you take the picture, have an idea of what you want the final result to look like.
So if you arent amazed at the pictures that you have on your site currently, you really need to look into editing them. After all if they dont wow you, how are they ever going to wow your customers?
I am still learning, and sharing as I go, but if you aren't getting the sales you want, take a look at your photos and ask yourself if they could be better.